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The Couture Bride

The wedding season is around the corner and just the mere mention of ‘trousseau’ gives you the jitters. Fret not! Just rush to Aza, high fashion boutique in Mumbai, to pick the season’s latest bridal offering.

Why we recommend?

Aza celebrates the bridal season by showcasing varied silhouettes, intricate embroideries and a blend of contemporary with traditional designs.

They have a team of experts who cherry pick the best designer collections from across the country so that you can choose the trendiest and most exquisite trousseau pieces in traditional hand crafted work like kundan, zardosi and zari.

Event: Aza presents its Bridal Couture Collections for the season
Date: Monday, 2nd November 2009 onwards
Venue: Aza Address: 21 Altamount Road, Near Kemps Corner, Mumbai 400 026
Contact: 23530212 / 23517616 / 9867451199

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The Right care for your hair

Has regular hair colouring and straightening left your hair looking dull and lifeless? You’ve tried a dozen hair products and nothing seems to work, right? Well, here’s the solution you’ve been waiting for. Dove brings you a range of hair care products for every hair type. You are bound to find the one that’s perfect for your mane.

For severely damaged hair: Dove Intense Damage Therapy

Shampoo and conditioner: Hair with severe accumulated damage is prone to split ends and further damage. Counter it with Dove Intense Damage Therapy shampoo and conditioner. It not only cleanses, but also penetrates the finest lines to repair and replenish hair.

Repair leave-on: It shields and protects hair through the day without making it limp. As a result, your hair will feel stronger, healthier and have visibly less split ends.
Price: Rs 160 for 120ml

Treatment mask: Enriched with two times more advanced repairing serum, Dove Intense Damage Therapy Mask intensively repairs and revitalises severely damaged areas by penetrating deep down into the cracks of strands.
Price: Rs 215 for 200ml

For hair fall: Dove Hair Fall Therapy

Shampoo and conditioner: Most hair fall occurs while rinsing. To minimise damage and hair fall, your hair needs the right treatment. Dove Hair Fall Therapy shampoo and conditioner are developed to provide gentle care especially while rinsing. They provide nourishment and extra protection to hair, reducing hair fall.

Treatment mask: The Dove Hair Fall Therapy treatment mask completes your regime by acting as a protective layer for your hair. Its regular usage nourishes hair and strengthens each strand, making hair resilient to external factors of damage.
Price: Rs 215 for 200ml

Combing serum: Dove Hair Fall Therapy serum instantly smoothens and reduces friction and makes hair, less vulnerable to breakage and hair fall.
Price: Rs 250 for 40ml

For dull and lifeless hair: Dove Daily Shine Therapy

Shampoo and conditioner: Exposure to daily aggression through the day can leave hair dull and listless. Counter it with Dove Daily Shine Therapy shampoo and conditioner. The hair protecting serum with millions of micro particles cleanses and smoothens the hair surface and makes it look lustrous.

For dry and frizzy hair: Dove Dry Therapy

Shampoo and conditioner: Loss of moisture causes hair to become dry, rough, and frizzy. Counter it with Dove Dry Therapy shampoo and conditioner. The cleansing and moisturising action replenishes even the driest tips through its advanced moisturising serum, that’s made up of millions of micro particles.

(Conditioners range from Rs 69 (90ml) to Rs 125 (180ml) and Shampoos cost Rs 64 (100ml), Rs. 115 (200ml) and Rs 199 (400ml))

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Hair Cuts that suit your face

Your quest for the best haircut ends here! There’s no need to spend big bucks or experiment with disastrous styles. All you need is to understand your face shape for the perfect hair-cut.

Oval or heart-shape face
Ahh you lucky girl! If you have an oval or a heart shaped face, you can carry off almost any hair style. So, you can experiment with any style so that your look never gets boring.

Get a side-swept fringe and add layers for character. Set it off with pretty hair accessories. Moreover, the Rihanna-inspired bob will also work wonders and give you a trendy edge. Just remember to not hide your face with messy bangs because you need to show off your blessed face-shape!

Round face
If you have an adorable round face, focus on hair tricks to lengthen your face. You can achieve this by adding height to the crown with layers and styling with a slight puff. Maintain a stylish side parting with uneven bangs and minimise the width near the temples.

Since the maximum width of your face is near your cheeks and ears, avoid adding volume to your hair in this area. Keep your hair long because if it ends near your chin, it will only add to the roundness of your face. Also avoid short cropped haircuts, parting your hair at the centre, adding layers near your ears and straight uniform bangs because these will accentuate the round shape. So, a round bob is a big no-no for a round face.

Nandita Vaknalli, owner of salon Bottle Green in Mumbai, advises, “A sleek cut with a lot of texture that frames the face is good for a chubby round face. You must cut down on volume.”

Square face
A strong jaw line with the same width as that of the forehead defines a square shape. Since the jaw line is angular, the hairstyle must soften it. Avoid centre parting or poker straight hair like the plague. Instead opt for luscious waves and bangs with a side parting.

The length of your hair must not end at your jaw. Instead it should end either above or below your jaw line. A stylish round bob (don’t end it at the jaw) and long locks soften square-shaped faces.

Long face
Pay attention to breaking the length of an oblong face with a short and sweet hair cut. If you have a long face and sleek long hair (case in point: Morticia Fester from The Addams Family), you’ll look slightly spooky!

Nandita suggests, “Keep your hair short so that your face looks broader. Also, add a fringe that will break the length of your face.” However, she says that if you have a small forehead, avoid the fringe.

Refer to the gorgeous Demi Moore who has a long face that is set against a smart crop hair style.

So, you’ve made plans to rush to the salon with these newly acquired tricks. But aftercare is just as important to set off a great hairstyle.

Always apply a leave-in serum like Dove’s repair leave-on that shields and protects hair through the day without making it limp. As a result, you hair will feel stronger and healthier too.

Shampooing and conditioning your locks is also very important to keep them lustrous. Try a shampoo and conditioner from Dove’s range of hair care products. You could choose Dove Intense Damage Therapy, Dove Hair Fall Therapy, Dove Dry Therapy or Dove Daily Shine Therapy depending on the care your hair needs.

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Hair Truths

Soft and silky, dry and frizzy or straightened and coloured, your hair completes you. But what if you don’t know what’s right for your mane? Should you oil your locks or shampoo regularly? Is henna a good conditioner? You must have heard all this and much more. But are these statements really true?

We decided to ask some experts and bust some common hair myths for you:

Myth 1: Oil makes your hair softer

According to hair stylist Shaguna Khatri, applying oil on your hair shaft regularly doesn’t help. “A good balanced diet, drinking loads of water and regular exercise helps to maintain hair. What you eat directly affects it.”

Ideally, you should heat the oil, dab cotton wool in it, apply it on the scalp and massage it. This regimen increases the blood circulation and should be followed once in 15 days. Hair expert Sylvia Chen says, “You should oil your hair one or two hours before shampooing. Never apply oil and step outside. It attracts the dirt and grime and leads to an itchy scalp.”

Myth 2: Using a conditioner leads to hair fall

According to Sylvia, we lose almost 80-100 strands of hair everyday. “When you shampoo, your locks end up getting in a knot. But a conditioner detangles your hair. Your locks undergo three cycles of hair growth. Only one percent is in the last phase. These are dead strands and tend to fall off.”

Of course, if you have a serious hair fall problem you might want to take the help of a tried and tested products like Dove Hair Fall Therapy system which consists of shampoo, conditioner, treatment mask and combing serum. They provide gentle care especially while rinsing and also nourishment and extra protection to hair, reducing hair fall.

Myth 3: If you cut your hair regularly, it will grow longer

Khatri suggests trimming your hair every three months to get rid of split ends. “This is important because the roots are closer to the scalp and therefore get more nourishment. But the ends get least nourishment, so they need to be trimmed regularly.”

Chen explains that you also need to trim your locks as with time, the lower portion of your hair becomes tapered. “This happens because there are three cycles of hair growth. Each shaft is undergoing a different cycle. As a result, your hair looks thin. When you trim your locks, they become uniform.”

Myth 4: Using a styling product before blow drying can damage your mane

Sylvia says, “On the contrary, one should always use styling products before blow drying as it protects the hair from thermal heat (the heat that is produced by the blow dryer).

If you are already facing problems of damaged hair like split ends, use a good shampoo and conditioner regularly to counter it. Dove Intense Damage Therapy shampoo and conditioner not only cleanses, but also penetrates the finest lines to repair and replenish hair. You could also follow it up with Dove’s repair leave-on and treatment mask to shield and protect your hair and leave it revitalised.

Myth 5: Henna is a good conditioner

Khatri says henna is basically a veg dye that coats the hair shaft and prevents it from breathing. You should avoid using it if you have dry, frizzy hair as it makes the hair drier and more brittle.

Instead, you should use a good conditioner like Dove’s Daily Shine shampoo and conditioner, a hair cream, mask or a leave-in conditioner depending on your hair type. “A conditioner softens, moisturises your locks and seals the cuticles,” says Chen.

Myth 6: You should shampoo and blow dry your hair everyday

Chen says, “Your hair is the weakest when it is wet. It is prone to breakage.” Ideally you should wash your mane after every three days as healthy hair grows out of a clean scalp.”

You should avoid blow drying on a daily basis as it strips your locks of the natural moisture and dehydrates them.

If you have noticed loss of moisture and dryness in your hair lately, try the Dove Dry Therapy shampoo and conditioner. The cleansing and moisturising action replenishes even the driest tips through its advanced moisturising serum, that’s made up of millions of micro particles.

Myth 7: Oiling your hair before shampooing will reduce dandruffKhatri says this damages the hair. “When you apply oil, you need more shampoo to rinse it off. This dries the scalp and leads to more dandruff.”

 

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Diwali Delight

This diwali, celebrate with gifting your loved ones one of the finest chocolates of the world from Patchi.

Why we recommend it:

The chocolates are unique in style. They are closer to Swiss or Belgium style chocolate. Their recipes mix almonds, pistachios, hazelnuts with milk or dark chocolate.

They make am unique personalised gifting experience for special occasions. Gift a Patchi package this diwali to your beloved and give them a delightful surprise.

Buy at: Patchi Chocolate Gifts And Souvenirs in Worli, Mumbai

Price: Starts from Rs. 3000 per kg

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Stun Your Man

Fashion boutique Aza ushers in the month of October with a special three-day promotion, celebrating of Karwa Chauth- an ode to the festival that celebrates your better half!

Why we recommend

Aza offers unique shopping experience, an array of stunning anarkalis, opulent churidars and gorgeous sarees, along with a churi (bangle) maker to help you accessorise for the coming festive season.

With collections by established and upcoming designers such as Tarana, Varun Bahl, Pankaj and Nidhi and many more, the Aza Karwa Chauth promotion is the perfect opportunity to ensure your hubby dearest falls in love all over again!

Event: Aza’s Karwa Chauth Promotion
Date: Monday, October 5, 2009 to Wednesday, October 7, 2009.
Venue: Aza
Address: 21 Altamount Road, Near Kemps Corner, Mumbai 400 026.
Contact: 022 - 23530212 / 23517616 / 9867451199
Price: Starts at Rs 15000

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